Sofia Jaramillo
Feetures – Meant To Move
Sofia Jaramillo shot Feetures’ Fall 2026 “Meant to Move” campaign across San Francisco and the wilds of Marin County over a two-day production featuring Olympian Alexis Pappas, that traded studio control for the uncontrolled: shifting coastal light, city grit, and terrain that behaves however it wants. The brief was never really about socks. It was about instinct, movement as an extension of the natural world, caught in the places where concrete meets coastline. The shoot moved between two registers. In the city, Jaramillo followed a cast of explorers, a San Francisco run club, a gorpcore regular, a running dad, a woman who ditches the office at lunch because it feels good, as they run through Chinatown, Hayes Valley, and the golden-hour sprawl of Crissy Field. Then the production crossed the Golden Gate into Marin County, where the wild took over.