We’re proud to have partnered with the Baltimore Orioles and Notorious111 to bring the Baltimore Orioles City Connect 2.0 launch video to life. This wasn’t just a jersey reveal, it’s a love letter to Baltimore. The campaign showcased the city’s neighborhoods and the people who live in them, featuring hometown heroes with narration by the Orioles’ own Fancy Clancy.
The new uniform is built around Oriole Park at Camden Yards, honoring the ballpark that forever changed baseball and the city it calls home. As Amanda Ozarowski, VP of Branded Content for the Orioles, put it: keeping it as real as possible was the only way to capture Baltimore’s grit and swag.
As the full-service production company on this project, we were embedded from the start, contributing to creative development, casting authentic Baltimore voices, scouting locations across the city’s neighborhoods, managing pre-production, and running day-of filming to bring the vision to screen.
It was an honor to produce this story with such a talented team. Here’s to Charm City.