In collaboration with Strava, photographer Sofía Jaramillo ventured into the winter landscapes of Idaho to capture the essence of skiing and outdoor apparel. Known for her work that intertwines athleticism with environmental narratives, Jaramillo’s photography is all about having fun outside.This campaign not only showcases the functionality and style of winter sportswear but also reflects Jaramillo’s commitment to portraying joy and diverse stories within outdoor spaces.
Clients
THE NORTH FACE, NATIONAL GEOGRAPHIC, ARC’ TERYX, PATAGONIA, STETSON, FORD, FREE PEOPLE, DICK’S SPORTING GOODS, TRAVEL + LEISURE, OUTSIDE MAGAZINE
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