We produced an authentic, documentary-style brand film highlighting the transformative partnerships between Aledade and their clients – independent primary care practices and community health centers. Our approach focused on capturing genuine moments and unscripted testimonials across multiple healthcare facilities, employing thoughtful cinematography to create a warm, welcoming atmosphere without compromising patient privacy. We developed specialized interview techniques, including custom engagement exercises, to draw out natural, compelling stories from physicians and administrators. Videos were used on their website, as part of a larger rebrand, as well at trade show presentations and short-form cuts were optimized for social media platforms and targeted ad buys.

See more of our work: 

The Mascot 

Crocs