Poncho Outdoors built a brand on a simple premise: everything you need, nothing you don’t. The ’76 Series takes that philosophy a step further, a collection inspired by the grit and independence that’s defined America since 1776 in celebration of America’s 250th Anniversary. To bring it to life, they turned to Travis Gillett (full project […]

When Tecovas set out to introduce a line of performance wear (see the project) built for people who actually work outdoors, they needed imagery that felt earned, not staged. They turned to Travis Gillett, a photographer and director whose portfolio reads like a field guide to the modern American West, to bring the collection to […]

Photographer Travis Gillett captures Tecovas rugged work boots in the unforgiving heat of an Austin rock recycling facility, an environment defined by dust, steel, relentless noise and motion. Set against a backdrop of crushed stone and heavy machinery, the imagery leans into the grit of real labor, where durability isn’t a feature, it’s a requirement. […]

Photographer Travis Gillett recently documented a compelling portrait series of actress and singer-songwriter Sophie Thatcher, capturing the artist during a formative creative moment as she worked on her music. Best known for her breakout role in Yellowjackets and her evolving career as a musician with the release of her art-pop EP Pivot & Scrape, Thatcher […]

For performance apparel brand Poncho Outdoors, photographer and director Travis Gillett developed a series of visuals rooted in the real environments where the gear is worn and tested, the deep wilderness of the Pacific North West. Rather than isolating product in studio settings, Gillett placed the clothing into active work contexts, capturing individuals on the […]

  Seattle and Portland advertising photographer, Travis Gillett photographed Filson’s Spring 2025 catalog.   About: Unrivaled is a full-service creative production and artist-representation studio specializing in high-impact apparel and lifestyle advertising campaigns. Together, Unrivaled and Gillett deliver end-to-end campaign production, from creative strategy and casting to photography, motion, and post-production, helping apparel brands create visuals […]

When Tecovas decided to launch its first-ever women’s line, they didn’t want “just another photoshoot.” They wanted authenticity. Gritty hands from welders, contractors, mechanics, and makers,  instead of staged models. That’s why they called on Travis Gillett and the team at UNRIVALED. Shot on location in Austin, Texas, this campaign doesn’t hide behind gloss or […]

Photographer Travis Gillett who is based in Washington’s Olympic Peninsula and represented by Unrivaled, presents a striking new body of commercial photography that fuses raw outdoors authenticity for Tecovas. His work is rooted in rugged landscapes and the resilient spirit of people working on their own terms. He captures compelling portrait-driven moments under natural light. […]

For the Tecovas × Mossy Oak campaign, Unrivaled photographer Travis Gillett brought his cinematic style and deep connection to the outdoors to create imagery that celebrates craftsmanship, heritage, and rugged authenticity. Shot across textured rural landscapes, the campaign blends Tecovas’ premium Western boots with Mossy Oak’s iconic camouflage, grounding the collection in a story of […]

In a commercial landscape often defined by gloss and immediacy, Seattle-based photographer Travis Gillett bridges the quiet and the rugged with the authentic and the aspirational. His latest collaboration for Tecovas stands as a testament to that vision: a campaign where craftsmanship is framed not as a luxury, but as a life-worn identity, one that […]