New York-based photographer and director, Jonathan Hanson, is renowned for his unique ability to capture lifestyle and fashion in a way that feels both relatable and aspirational. With an impressive portfolio that blends authenticity with style, Hanson brought his vision to a fashion-forward test shoot at a sun-drenched home in Los Angeles. In this new […]

Travis Gillett‘s gritty & visceral documentary style approach was the perfect match to photographing Filson quality wears in the Alaskan wilderness and along fishing boats in the Bering Sea. His work in the Alaskan wilderness is a striking portrayal of rugged adventure and the untamed beauty of nature. His photography captures the raw, elemental force […]

  FJ Hughes photographed the latest cleat release in collaboration with New Balance. They redesigned their lacrosse speed cleat to create the BurnX3, adding additional colorways, a drastic change from its predecessors with bold, bright colors as well as improvements in the design and construction of the cleat. This launch is part of their unique […]

Travis Gillett was commissioned by Levi’s to capture the essence of cowboy culture in their Levi’s Workwear line, blending ruggedness with a timeless sense of style. Travis chose to shoot in Santa Fe, a location renowned for its breathtaking natural light, warm tones, and rugged terrain, which beautifully complemented the texture of the denim. He […]

Celebrated for his distinct lifestyle photography, New York-based photographer/director,  Jonathan Hanson, travelled to Los Angeles to shoot new personal work in between client projects. Known for his vibrant imagery and ability to capture the essence of modern living, Hanson wanted to use the aesthetic Los Angeles brings for a fresh series of personal work. In […]

Jonathan Hanson worked with Croc’s internal team to co-write and direct a series of spots with leading NIL influencers. The brand wanted to go beyond their existing fan base and tap into the fervor surrounding college athletes and the world of sports. In a strategic move,  he worked with Crocs to collaborate with college-aged, sport-focused […]

In a compelling collection of photographs, Travis Gillett offers a glimpse into an often overlooked world. His project, titled “Freedom Behind Bars: Angola Prison Rodeo,” features both portraits and dynamic action shots, each infused with a palpable sense of compassion. The Angola Prison Rodeo, which began in 1964 at Louisiana State Penitentiary, provides inmates—75% of […]

Director and photographer, Jonathan Hanson, worked with CRAFTSMAN to create explainer content. Americans have been using CRAFTSMAN tools for generations and are apart of any do-it yourself tool bench. He worked with them as their e-commerce and social media video production partner, creating photography and explainer videos for their website and e-commerce retailers like Lowes […]

The Jonathan and the creative team developed concepts using a production technique called match cutting to seamlessly show how real world activities and gym moments work together to improve our daily life. A match cut is a cut from one shot to another where the composition of the two shots are matched by the action […]

Unrivaled is proud to provide full service production support for Warrior Sports newest product release. The marketing team at Warrior worked with Jonathan Hanson, one of our directors and photographers, to write and direct their latest spots. In the spirit of innovation and to address the concerns of athletes, Warrior worked with their sponsored athlete, […]