Ski and apparel photographer Sofia Jaramillo collaborated with Free People in her latest winter shoot. The Sun Valley photographer captures more than clothing, she captures the feeling of being on the slopes. Photographed with her signature use of natural light and flash, Jaramillo’s images feel alive. What makes this work distinct is the way it merges fashion with purpose. The clothing belongs to the landscape as much as the people wearing it. It’s a collection that embodies what the Free People name promises, freedom, expression, and authenticity told through the lens of a photographer who knows how to find truth in beauty on the slopes.
If you are interested in learning more about Sofia’s work, get in touch with one of our producers.